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meet NEW perk up ultra dry shampoo for extra oily scalps

calling all oily scalps! dial up hair’s highest potential with NEW perk up ultra dry shampoo—a power...
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stylized image of a telephone, keyboard and amika's new perk up ultra oil control dry shampoo 5.3 oz bottle
we pledge to be net zero by 2030 graphic
amika universe

an interview with amika’s sustainability specialist

Happy Earth Day! For those of you who know us, you know that going green is one of the top initiativ...
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volume collection
how to

how to revive flat + limp hair: a guide

If you’re someone that has fine hair, you know how much of a struggle it can be to get your strands ...
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top gloss shine spray
new

shine bright with top gloss shine spray

Remember those early 2000’s shampoo commercials where the model’s mane is swishing back and forth in...
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the kure bond repair shampoo and conditioner and the kure multi-task intense repair mask
how to

how to hydrate, strengthen, and protect your curls, coils, and kinks 

Welcome to our curly hair routine series! Curls, coils, and kinks au naturel can sometimes be hard ...
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power hour curl refreshing spray
how to

how to bring your curls back to life: power hour curl refreshing spray

Keeping waves, curls, coils, and kinks poppin' in between wash days can be quite the feat. Dryness, ...
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person applying reset pink charcoal scalp cleansing oil
how to

4 keys to your healthiest scalp yet

You may (or may not) know that a healthy scalp is key to growing (and maintaining) a healthy mane, n...
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vault color-lock leave-in conditioner and the kure intense bond repair mask
how to

what causes hair damage and how to prevent it

What are bonds? We’re glad you asked! Hair is made up of different types of bonds that impact the st...
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blonde person posing
how to

how to keep your blonde cool in summer

If you’re a summer person, the minute the weather takes a turn for the ‘80s, you’re ready to strip d...
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amika x HairToStay volume and matte texture spray
products

un.done volume and matte texture spray had a glow up for good

To celebrate another year of  partnership with HairToStay, we’ve created a limited-edition version o...
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image of display of Amika's new volumizing hair care products set against a purple background. The image features three products: two tall bottles of "Big Hit" volumizing shampoo and conditioner on the left, and one aerosol can of "Rising Star" volumizing finishing spray on the right. Each product has decorative packaging with intricate patterns and vibrant colors. The background features a pink and purple gradient, emphasizing the playful and stylish branding of Amika. The image showcases the volumizing benefits of the "Big Hit" shampoo and conditioner, as well as the "Rising Star" finishing spray.
how to

how to quickly add volume to your hair

strands falling flat? are your roots struggling to lift and *really* hit those high notes? maybe you...
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travel sized products
how to

3 ways to prep your wedding hair

Dust off your something old, something new, something borrowed, and something new--wedding season is...
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hide tide deep waver before and after
featured

our award winning tool for the easiest beach waves

Do you strive for that “lived-in” look featuring textured waves and a little bit of bed head? Well, ...
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