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new! meet the protector shampoo, conditioner + treatment for color-treated hair
when it comes to helping your hair color last longer, using a color-safe shampoo + conditioner is ju...
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products
discover the NEW smooth over anti-frizz treatment
got a min? fight unwanted frizz and seriously smooth strands in 60 seconds with NEW smooth over friz...
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amika universe
amika x 4ocean: making waves for a cleaner planet
as a friend to all hair and a proud pal to the planet, we’re continuously seeking out ways to reduce...
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amika universe
meet us in the amikaverse: experience amika in roblox
prepare to blast off into the amikaverse! we’re launching our first-ever video game experience on Ro...
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how to
how to build a hair routine
We all want our haircare routine to bring out the best in our strands—whether it’s enhancing tight t...
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amika universe
introducing the amika stylist collective
we’ve all felt it: that I-can-conquer-the-world confidence when you leave the salon chair. stylists ...
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products
vault leave-in conditioner has been discontinued: here’s what to use instead
we hate to be the bearers of bad news, but this story has a silver lining—trust us! transparency is ...
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amika universe
amika is (officially) a great place to work®!
here at amika, we’re driven by our core values, principles, and a team of *super* talented people. w...
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how to
how to use leave-in conditioner
If you’re a friend of ours, you know how much we love talking about the importance of hair hydration...
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amika universe
12 halloween hairstyles for last-minute looks
If you’re looking for spooky inspiration, look no further than your beauty shelf: a cute hairstyle i...
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products
you asked, our stylists answered
It’s the summer of prioritizing our strands over here at amika, and what better way to do that than ...
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products
what is hair zoning?
In a world where trends like skin cycling and slugging are sweeping TikTok, we can’t help but wonder...
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products
wash day the amika way
You heard it here first—a healthy hair routine starts in the shower. First, pick your shampoo and co...
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