a model with shiny, wavy brown hair smiling after using amika big hit shampoo, conditioner, and rising star volumizing finishing spray.

volume that packs a performance

take center stage with a NEW routine for instant + all day volume.*


*based on a professional evaluation of 56 subjects using big hit shampoo + conditioner + rising star volumizing finishing spray.

  • big hit | volumizing conditioner
    big hit

    volumizing conditioner

    Rated 4.8 out of 5 stars. 396 reviews.
    CAD$42.00 -CAD$112.00
  • big hit | volumizing shampoo
    big hit

    volumizing shampoo

    Rated 4.8 out of 5 stars. 492 reviews.
    CAD$42.00 -CAD$112.00
  • rising star | volumizing finishing spray
    rising star

    volumizing finishing spray

    Rated 4.7 out of 5 stars. 344 reviews.
    CAD$23.00 -CAD$44.00
  • brooklyn bombshell | blowout + blow dry spray
    brooklyn bombshell

    blowout + blow dry spray

    Rated 4.7 out of 5 stars. 1604 reviews.
    CAD$20.00 -CAD$46.00
  • plus size | perfect body mousse
    plus size

    perfect body mousse

    Rated 4.8 out of 5 stars. 1300 reviews.
    CAD$45.00
  • iconic volume wash + style set | big hit volumizing shampoo + conditioner + rising star volumizing spray
    save$13
    iconic volume wash + style set

    big hit volumizing shampoo + conditioner + rising star volumizing spray

    Rated 5.0 out of 5 stars. 2 reviews.
    CAD$115.00CAD$128.00
  • super-sized iconic volume bundle | big hit volumizing shampoo + conditioner + rising star volumizing spray
    save$54
    super-sized iconic volume bundle

    big hit volumizing shampoo + conditioner + rising star volumizing spray

    Rated 5.0 out of 5 stars. 2 reviews.
    CAD$214.00CAD$268.00

a voluminous double act

get your strands ready for their big hair moment with a NEW routine for touchably soft volume that doesn't compromise on moisture.

iconic volume.
chart-topping results.

image of a model against a purple background. Model is posed holding the standard retail sizes of amika NEW big hit volumizing shampoo (275ml / 9. 2 oz) and big hit volumizing conditioner (275ml / 9.2 oz).
0x
more volume*
*clinically proven when using big hit shampoo + conditioner together as a system.
model holds a bottle of amika new rising star volumizing finishing spray
instant + all day root lift*
*based on a visual expert grading evaluation of 31 subjects.
image of bottles of amika new big hit volumizing shampoo and conditioner, and rising star volumizing finishing spray.
instant + all day volume*
*based on a professional evaluation of 56 subjects when using big hit shampoo + conditioner + rising star volumizing finishing spray.
purple block background
big hit big hit volumizing shampoo
rising star rising star volumizing finishing spray
image of Eric Vaughn, a stylist for Amika, is smiling while holding a can of Amika's "Rising Star" volumizing spray in one hand and lifting a section of his long, voluminous hair with the other. Eric is wearing a black top and has visible tattoos on his arm. The background features a purple and pink gradient, enhancing the lively atmosphere. The "Rising Star" can is prominently displayed, showcasing its colorful, decorative packaging with intricate patterns.

meet Eric Vaughn of the amika stylist collective

a big hair aficionado, Eric reaches for rising star volumizing spray in his salon when in need of serious lift—without stiffness or crunch!

unlock your star power with Eric's pro tips

GIF (moving image) of a hair stylist spraying amika rising star volumizing finishing spray into a model's long brown hair
1
rise up
apply rising star generously to the roots.
a GIF (moving image) of a hair stylist using an amika blow dryer to add volume to the root area of a model's long brown hair
2
maximize lift
blow-dry upwards in an exaggerated motion to achieve maximum lift.
a GIF (moving image) of a hair stylist using an amika curling iron to add volume at the root and a light curl to a model's long brown hair
3
take it to the top
to go even higher, bump the root with a curling iron to lock in the volume + hold. 
a close-up image of coffee beans and sea buckthorn berries - two ingredients featured in amika's new volume products: big hit shampoo + conditioner, and rising star finishing spray

hair-raising ingredients

say 'next' to limp strands thanks to volume-inducing ingredients like energizing caffeine, carob seed extract + our signature superfruit, sea buckthorn.

FAQ

is big hit shampoo + conditioner replacing 3D shampoo + conditioner?​

yes, big hit shampoo + conditioner is your NEW volumizing essential! fear not, friend, because this clinically proven formula adds 2.3x more volume* to your strands while adding lightweight moisture for volume without compromise. big hit is formulated with caffeine to help energize strands while volumizing polymers help to lift roots for visibly fuller-looking hair. ​

I liked 3D because of the thickening benefits. does big hit also have thickening benefits?​

NEW big hit shampoo + conditioner adds volume, body + bounce. it’s formulated with volumizing polymers which help to lift roots for visibly fuller-looking hair with a smooth feel. ​

what’s the difference between 3D + NEW big hit shampoo + conditioner?​

while 3d has volumizing + thickening benefits, NEW big hit shampoo + conditioner adds lightweight moisture + is clinically proven to add 2.3x more volume* to hair with volume-enhancing ingredients. like 3D, the formula is color safe + ideal for fine to medium hair (1-3a). ​

is big hit shampoo + conditioner color-safe?

yes, big hit shampoo + conditioner is suitable for color-treated hair.

what hair type is big hit shampoo + conditioner best for?

big hit shampoo + conditioner is best suited for fine-medium hair types 1-3C.

does the volume collection have heat protection?

rising star volumizing finishing spray, brooklyn bombshell blowout spray + plus size perfect body mousse all protect against heat damage up to 450° F.

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for flat and fine hair. amplify your style - bring flat, limp hair back to life with long lasting lift and the ultimate boost.​

amplify your style with formulas designed to provide long-lasting lift and body while promoting long term hair health.