featured

meet NEW superfruit star lightweight styling oil

introducing superfruit star lightweight styling oil, your new multitasking hair hero that’s clinical...
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superfruit star lightweight hair styling oil blog feature image
featured

get the NYFW look: amika x Evanie Frausto at Sandy Liang F/W 2025

picture this: you’re fresh off the subway, bundled in layers, and your strands are tousled from the ...
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how to get Chappell Roan’s award show style

we’ve got the scoop on the steps and formulas Chappell Roan's stylist, Dom Forletta, used to style C...
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announcing the amika x Beauty Changes Lives fall 2024 friend to hair scholarship winners!
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Fall 2024 recipients are in: Beauty Changes Lives x amika

amika has always championed diversity and inclusivity, but as we grew increasingly aware of the ineq...
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watersign hydrating hair oil and superfruit star lightweight hair styling oil products shown suspending in air in front of an orange hued background
new

a hair styling oil for every concern

in the amikaverse, there’s hair styling oils for just about every hair ask—but which is right for yo...
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two models with shiny styled hair pose with hands on hips and the frontmost model holds a bottle of amika superfruit star lightweight hair styling oil.
how to

the 411 on hair oils (and how to use them)

in the world of haircare, hair oils are one of those products that garner a lot of opinions. for som...
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superfruit star lightweight hair styling oil blog feature image
new

meet NEW superfruit star lightweight styling oil

introducing superfruit star lightweight styling oil, your new multitasking hair hero that’s clinical...
readArticle
amika universe

where we’re at (and where we’re going!)

an update on our Diversity, Equity, and Inclusion efforts at amika, we're committed to cultivating ...
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last minute gifts for everyone on your list

here it comes: the final rush of holiday shopping. did you find that perfect thing for everyone? is ...
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amika universe

meet the recipients of our 2025 Rooted in Growth program

if you’ve been around the amikaverse for a little while, then you may be familiar with our Rooted in...
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5 models dressed in orange and yellow to represent amika's about us
amika universe

give back with us (it’s giving tuesday!)

after the rush of the thanksgiving holiday and busyblack friday shopping,a day we hold dear is final...
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rooted in growth 2023 grant program graphic
amika universe

meet the recipients: amika x SoGal Foundation Rooted in Growth Startup Grant Program 

amika has always championed diversity and inclusivity—but as we grew increasingly aware of the inequ...
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new

the ultimate guide to amika hair care gift sets: a holiday gift for every hair type!

it’s a familiar feeling every year: the holidays are approaching, you start to panic, gift-buying be...
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