

it's not too late to give the gift of great hair
place your order by 11:59pm ET on 12/12 to get your presents in time for the holidays.
orders of $55+ will get free shipping too!


cross over into the amikaverse with our new value gift sets
start shopping for every hair texture + type on your list!


free hair tool = best gift ever
choose from four full-size hot tools—yours free with any order of $125+ (no code needed - select at checkout)




extend your wash days with our dry shampoos
wherever you are in your hair wash cycle, we have a dry shampoo for you!
best sellers
good til the last drop. all the products we can’t get enough of.


hi there, we're amika!
a friend to hair, hair stylist, her, him, them, and you. we’re a collective of creatives, hairstylists, chemists, and product enthusiasts that like to bend the rules.
latest from the blog

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the NEW wizard silicone-free detangling primer
Our bestselling wizard detangling primer now has a partner in protection! We created a new version o...
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products
how to put dry hair to bed with our NEW overnight hydration treatment
It’s no secret that a good nighttime routine does wonders for the body, mind, and soul. Whether it’s...
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products
texture vs. volume: the truth behind that oomph
So, what’s the difference between the words texture and volume? Don’t both mean a little bit of lift...
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products
got grit dry texture paste has been discontinued: here's what to use instead
Have you ever heard the saying ‘out with the old, in with the new’? Transparency has always been an ...
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