we hate to be the bearers of bad news, but this story has a silver lining—trust us! transparency is ...

As winter forges on, it’s natural to start curating a more potent, hydrating hair product routine. T...

calling all oily scalps! dial up hair’s highest potential with NEW perk up ultra dry shampoo—a power...

let’s face it: life gets busy. whatever you’re balancing–be it work or school, friends or fitness–it...

seeking silky strands? in pursuit of the perfect routine to fight frizz? we’ve got you! first off, j...

Happy Earth Month! While we’re a firm believer in practicing sustainable responsibility all year rou...

toxic treatments, greasy oils, and freezing showers—oh my! we’ve tried just about every trick in the...

got a min? fight unwanted frizz and seriously smooth strands in 60 seconds with NEW smooth over friz...

We all want our haircare routine to bring out the best in our strands—whether it’s enhancing tight t...

we hate to be the bearers of bad news, but this story has a silver lining—trust us! transparency is ...

fact: everyone loves getting gifts. also a fact: picking out the perfect present is *way* easier sai...

If you’re a friend of ours, you know how much we love talking about the importance of hair hydration...