latestFromBlog

how to
how to use a blowout hair brush
Now that salons are closing and you can't get that perfect blowout from your favorite stylist, we wa...
readArticle
how to
heatless hairstyles: amika edition
We’ll be the first to admit, we love a good old-fashioned blow out. Beachy waves? Sign us up! A stra...
readArticle
Inspiration
amika predicts: hair looks headlining the 2023 festival season
We’re halfway through April, which means music festival season is upon us (we can’t believe it eithe...
readArticle
Inspiration
amika goes behind the scenes of the Met Gala 2023
photo: Getty Images + John Shearer
One of the biggest nights of fashion has come and gone once agai...
readArticle
how to
wedding + prom hairstyles
The month of May means party season is about to begin. We’re talkin’ weddings, proms, and bacheloret...
readArticle

products
what's your blowout style? a smooth + sleek vs voluminous blowout routine
When you go to the salon for a blowout, do you sashay out with voluminous locks flowing in the wind ...
readArticle
products
phantom hydrating dry shampoo foam has been discontinued: here's what to use instead
Have you ever heard the saying ‘out with the old, in with the new’? Transparency has always been an ...
readArticle
products
flash instant shine mask: 60 seconds to shiny + soft hair
Masking has become a huge part of the promotion of self-care, and we are totally here for it! Whethe...
readArticle
how to
hair masking 101
Over the years, facemasks have seeped into our collective consciousness. We accept that sleepovers a...
readArticle