You may have seen that we recently added two new additions to our detox collection; reset clarifying...

Welcome to our curly hair routine series! Curls, coils, and kinks au naturel can sometimes be hard ...

photo by wes.orians National Dry Shampoo Day is here! In our opinion, it’s an underrated holiday. ...

PSA: amika’s newest hydration drop is here! We’ve added a new ultra-hydrating hero to our lineup. Me...

Leave-in conditioners are not new in any way, shape, or form, to the hair industry. However, with so...

We’ve said it once, we’ll say it again: soulfood nourishing mask is your must-have hair mask. We kno...

Let’s be honest, no two haircare routines are the same. They’re customizable, unique, and curated fo...

It’s time to go back to the basics. Great hair starts in the shower, which is why we have three new ...

You know what they say…new year, new hair (okay, maybe only we say that). But really, the start of a...

Those of you who are familiar with amika may know that our first break-out product was perk up dry s...

photo by @cleanerbeauty_babe Ahh, summer. The season of sunshine, sun-kissed skin, bright highligh...

photo by healthy_is_the_new_black Welcome to our curly hair routine series! Curls, coils, and kin...