featured

meet NEW perk up ultra dry shampoo for extra oily scalps

calling all oily scalps! dial up hair’s highest potential with NEW perk up ultra dry shampoo—a power...
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stylized image of a telephone, keyboard and amika's new perk up ultra oil control dry shampoo 5.3 oz bottle
mirrorball high shine + protect antioxidant shampoo and conditioner
products

vault color-lock shampoo and conditioner has been discontinued: here’s what to use instead

Have you ever heard the saying ‘out with the old, in with the new’? Transparency has always been an ...
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a collection of amika shampoo and conditioners displayed on a glass shelf
products

the best shampoo and conditioner for your hair

the foundation of every healthy-looking head of hair is a good shampoo and conditioner duo. differen...
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model sitting outside in the summer
how to

sun + sand while protecting your strands

Ahh, summer. The season of sunshine, sun-kissed skin, bright highlights, and beachy waves. It’s also...
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rooted in growth 2023 grant program graphic
amika universe

SoGal Foundation + amika launch a new partnership

As a brand, we have always championed self-expression, individuality, and diversity. Our next DEI in...
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amika partnership with beauty changes lives
amika universe

recipients are in: Beauty Changes Lives x amika team up

As a salon-raised brand, it’s our purpose to give back to the stylist community and make a differenc...
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Demi Rivera - ecommerce coordinator
amika universe

meet the team: how our ecommerce coordinator embraces her Hispanic heritage

For Hispanic heritage month, we heard from a few of our team members and stylists about what their H...
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model with mirrorball high shine + protect antioxidant shampoo and conditioner
products

meet the NEW mirrorball high shine + protect antioxidant shampoo and conditioner

Allow us to show you the shiniest version of yourself. We’re excited to finally announce our newest ...
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hydro rush intense moisture mask
products

meet amika’s new hydro rush intense moisture mask

Dry hair? It’s time to take five with our NEW hydro rush intense moisture mask. The newest addition ...
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Chandler from Friends taking a bubble bath
amika universe

join us in practicing self care, social distancing, and community outreach

We’re all operating under unique circumstances during this strange time for the entire world and we ...
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succulents planted in mask jars
amika universe

join amika in being a friend to the planet

As a friend to the planet, it’s important to us that we continue to make responsible choices that st...
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voting infographic
amika universe

how to vote early this year

Over 200 million Americans can vote early in November’s General Election this year. For some states,...
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hand holiding blowout babe brush
how to

how to use a blowout hair brush

Now that salons are closing and you can't get that perfect blowout from your favorite stylist, we wa...
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