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new! meet the protector shampoo, conditioner + treatment for color-treated hair

when it comes to helping your hair color last longer, using a color-safe shampoo + conditioner is ju...
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products

vault color-lock shampoo and conditioner has been discontinued: here’s what to use instead

Have you ever heard the saying ‘out with the old, in with the new’? Transparency has always been an ...
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how to

sun + sand while protecting your strands

Ahh, summer. The season of sunshine, sun-kissed skin, bright highlights, and beachy waves. It’s also...
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amika universe

SoGal Foundation + amika launch a new partnership

As a brand, we have always championed self-expression, individuality, and diversity. Our next DEI in...
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amika universe

recipients are in: Beauty Changes Lives x amika team up

As a salon-raised brand, it’s our purpose to give back to the stylist community and make a differenc...
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amika universe

meet the team: how our ecommerce coordinator embraces her Hispanic heritage

For Hispanic heritage month, we heard from a few of our team members and stylists about what their H...
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products

meet the NEW mirrorball high shine + protect antioxidant shampoo and conditioner

Allow us to show you the shiniest version of yourself. We’re excited to finally announce our newest ...
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new

meet amika’s new hydro rush intense moisture mask

Dry hair? It’s time to take five with our NEW hydro rush intense moisture mask. The newest addition ...
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amika universe

join us in practicing self care, social distancing, and community outreach

We’re all operating under unique circumstances during this strange time for the entire world and we ...
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amika universe

join amika in being a friend to the planet

As a friend to the planet, it’s important to us that we continue to make responsible choices that st...
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amika universe

how to vote early this year

Over 200 million Americans can vote early in November’s General Election this year. For some states,...
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how to

how to use a blowout hair brush

Now that salons are closing and you can't get that perfect blowout from your favorite stylist, we wa...
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pro

for the pros: how to up your Instagram game

Instagram! It’s the medium of the moment. This could be a subject up for debate, but I’d argue that ...
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