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meet NEW perk up ultra dry shampoo for extra oily scalps
calling all oily scalps! dial up hair’s highest potential with NEW perk up ultra dry shampoo—a power...
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inspiration
amika predicts: hair looks headlining the 2023 festival season
We’re halfway through April, which means music festival season is upon us (we can’t believe it eithe...
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amika universe
amika is officially B Corp certified!
Back in 2019, amika set a goal to be B Corp certified by 2024. Fast forward 4 years later, and we’re...
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amika universe
amika is now certified Clean + Planet Positive at Sephora
We’re proud to announce that we’ve graduated from certified Clean at Sephora to certified Clean + Pl...
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products
a guide to amika’s heat protectants
Blowouts, beachy waves, bouncy curls, oh my! While we’re the first to admit how much we love hair to...
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amika universe
5 things Instagram made me buy
Who else does the majority of their shopping on Instagram? Gone are the days of window shopping at t...
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products
3 unexpected wonders of nice cream
Sure, the name may sound sweet and rhyme with our favorite frozen dessert, but amika nice cream clea...
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how to
3 date night hairstyles: Valentine's Day edition
As Valentine’s day rapidly approaches, we can’t help but gush about how much we love all our friends...
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products
hair porosity 101
Let’s talk about hair porosity. This term gets thrown around from time to time, but we know it can p...
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products
the kure intense bond repair mask vs. multi-task repair treatment
It’s time to set the record straight – what is the difference between the kure multi-task repair tre...
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amika universe
how to clean your amika hair tools
you’ve discovered your perfect-fit products, locked down your wash routine...but your strands don’t ...
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amika universe
7 LGBTQ-owned Brooklyn businesses
Being a Brooklyn-born brand means a lot to us. We love drawing inspiration from our Brooklyn neighbo...
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amika universe
Black-owned brands to shop
In June, we shared a resource for all of our friends on how to support the BIPOC community. This inc...
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