all

featured

new! meet the protector shampoo, conditioner + treatment for color-treated hair

when it comes to helping your hair color last longer, using a color-safe shampoo + conditioner is ju...
Read Article
Viewing 12 of 207 articles
products

blockade is back! all about our pro-loved heat protectant serum

you loved it. you missed it. and now, stylists' wishes are our command: welcome back blockade heat p...
readArticle
products

how to keep hair color from fading

nothing beats the feeling of having fresh, vibrant hair color. but hair color doesn’t always want to...
readArticle
new

new! meet the protector shampoo, conditioner + treatment for color-treated hair

when it comes to helping your hair color last longer, using a color-safe shampoo + conditioner is ju...
readArticle
all

amika's SeeMe Index Certification

some achievements you earn once. the ones that matter, you earn again. we’re proud to share that am...
readArticle
new

new! meet perk up GUAVA GRANITA dry shampoo

amika x Ellis Brooklyn is back + juicier than ever. at amika, we like to give our community what yo...
readArticle
giving back

amika x Forested: introducing our new sustainability partnership

amika means friend, and that spirit drives everything we do—from how we show up for our community to...
readArticle
new

finally! amika body care is here

you've asked. you've hinted. you've blown up our DMs. and we heard you loud and clear: our most-requ...
readArticle
new

meet soulstruck, amika’s leave-in dry hair mask

we get it: even when your hair is feeling way dryer than usual, carving out time for a 20+ minute ha...
readArticle
all

meet our 2025-2026 Rooted in Growth cohort winners!

we are officially in our third year of the Rooted in Growth Startup Grant program, and we can say wi...
readArticle
featured

2025 holiday haircare gift sets for everyone on your list

preparing for your usual holiday shopping panic? not this year! instead of stressing about what to g...
readArticle
featured

your guide to post-wash hair style prep

so you’ve cleansed with shampoo, detangled with conditioner, and maybe even took some time for a hai...
readArticle
giving back

inside our 2025 NYC Climate Week Panel

on June 24 2025, amika proudly hosted our annual NYC climate week panel called Receipts of Real Impa...
readArticle