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new! meet the protector shampoo, conditioner + treatment for color-treated hair
when it comes to helping your hair color last longer, using a color-safe shampoo + conditioner is ju...
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Viewing 12 of 207 articles

products
un.done volume and matte texture spray had a glow up for good
To celebrate another year of partnership with HairToStay, we’ve created a limited-edition version o...
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how to
how to quickly add volume to your hair
strands falling flat? are your roots struggling to lift and *really* hit those high notes? maybe you...
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how to
3 ways to prep your wedding hair
Dust off your something old, something new, something borrowed, and something new--wedding season is...
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pro
dream routine: our stylists sound off
As a professional-grade brand, we feel incredibly lucky to have the ability to consult the experts o...
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how to
multi-mask your way to the hair of your dreams
Popsicles, soft-serve ice cream, sweating in Central Park, humid subway stations...sounds like New Y...
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how to
7 steps to a voluminous hair look
what if your most voluminous, big-bodied hair was just a handful of products and easy-to-achieve ste...
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amika universe
hair diaries; harry's relationship with their hair
Hi there, friends! Here at amika, it’s important that you know you will always have a friend in us. ...
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how to
amika goes behind the scenes of the Met Gala 2023
photo: Getty Images + John Shearer
One of the biggest nights of fashion has come and gone once agai...
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amika universe
A Letter to our Community: Allyship and our Company’s Promise
As a brand that prides itself on being a friend to all, we had to use our voice to talk about the ra...
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how to
end-of-summer hydrated hair routine
August has entered the chat: Aka. that transitional time where you don’t know whether to slather on ...
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how to
A-train: 5 steps to a bright blonde blowout
Welcome to A-train tutorials, an educational monthly series (inspired by a true hub for all New York...
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products
quench your strands with the best hydrating hair mask
We all have that one OG product that has a permanent spot in our shower. You know the one… it’s prob...
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