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how to use hair oil so hair looks shiny, not greasy
hair oils can be polarizing. and we get it: if you have oily hair, you may think you don’t need one....
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a frizz-fighting routine right for you
seeking silky strands? in pursuit of the perfect routine to fight frizz? we’ve got you! first off, j...
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how to
how to build a hair routine
We all want our haircare routine to bring out the best in our strands—whether it’s enhancing tight t...
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how to use leave-in conditioner
If you’re a friend of ours, you know how much we love talking about the importance of hair hydration...
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what is hair zoning?
In a world where trends like skin cycling and slugging are sweeping TikTok, we can’t help but wonder...
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sun + sand while protecting your strands
Ahh, summer. The season of sunshine, sun-kissed skin, bright highlights, and beachy waves. It’s also...
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amika universe
how to vote early this year
Over 200 million Americans can vote early in November’s General Election this year. For some states,...
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how to use a blowout hair brush
Now that salons are closing and you can't get that perfect blowout from your favorite stylist, we wa...
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how to tell if your hair is dry or damaged
Your strand symptoms: brittle, dull, hay-like hair. The diagnosis: here’s where it gets tricky...you...
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how to moisturize your hair
It’s time to moisturize your mane. Similarly to your favorite moisturizer you use on your face or bo...
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how to
how to deeply moisturize your curls, coils + kinks
Welcome to our curly hair routine series!
Textured hair needs 4 main things to thrive: styling, str...
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how to deep condition your hair
We might sound like a broken record here, but the summer weather can really wreak havoc on our stran...
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how to
how different hair types use amika’s hydro rush collection
For those who didn’t know, amika now has a hyaluronic acid-infused hydration collection (AKA, our hy...
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