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featured

2026 holiday hair + body gift sets for everyone on your list (including yourself!)

holiday shopping doesn’t have to be stressful. promise! we made holiday gifting easier than ever wit...
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featured

get the NYFW look: amika x Evanie Frausto at Sandy Liang F/W 2025

picture this: you’re fresh off the subway, bundled in layers, and your strands are tousled from the ...
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featured

how to get Chappell Roan’s award show style

we’ve got the scoop on the steps and formulas Chappell Roan's stylist, Dom Forletta, used to style C...
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amika universe

Fall 2024 recipients are in: Beauty Changes Lives x amika

amika has always championed diversity and inclusivity, but as we grew increasingly aware of the ineq...
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new

a hair styling oil for every concern

in the amikaverse, there’s hair styling oils for just about every hair ask—but which is right for yo...
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amika universe

where we’re at (and where we’re going!)

an update on our Diversity, Equity, and Inclusion efforts at amika, we're committed to cultivating ...
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amika universe

our 2024 sustainability + social responsibility report is in!

let’s be honest…when it comes to the environment, the beauty industry can be an ugly place. we took ...
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products

our best dry shampoo for every hair type + concern

ring, ring! your perfect perk up match is on the line. pick up for your ultimate style-extending, cl...
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amika universe

amika x 4ocean: making waves for a cleaner planet

as a friend to all hair and a proud pal to the planet, we’re continuously seeking out ways to reduce...
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amika universe

meet us in the amikaverse: experience amika in roblox

prepare to blast off into the amikaverse! we’re launching our first-ever video game experience on Ro...
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products

4 perk up dry shampoo questions, answered

photo by wes.orians National Dry Shampoo Day is here! In our opinion, it’s an underrated holiday. ...
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products

3 reasons why our community loves soulfood nourishing mask

We’ve said it once, we’ll say it again: soulfood nourishing mask is your must-have hair mask. We kno...
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how to

4 steps to helping your blonde, silver, and gray hair recover from summer damage

Let’s be honest, no two haircare routines are the same. They’re customizable, unique, and curated fo...
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