bottle of superfruit star against an orange background

a burst of superfruit in every drop

NEW superfruit star lightweight hair styling oil is infused with sea buckthorn for heroic hair results.
amika jet-set signature gift set (an $80 value). features a pink and orange travel cosmetic bag, 60ml pouches of normcore shampoo and conditioner, and a travel sized perk up dry shampoo (1.8 oz). the items sit on an orange shelf against an orange background.

goodies galore! 

spend $150 + score a collectible bag ft. a perk up dry shampoo + normcore wash care pouches.
strand superheroes routine set normcore shampoo, conditioner + superfruit star + perk up + wizard

save 20% on superfruit stars  

shop + save 20% with our bundle of signature favorites, including NEW superfruit star hair styling oil!
superfruit star lightweight hair styling oil being poured out onto a hand
your new multitasking hair hero
shields hair from breakage, heat damage + frizz
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amika dry shampoos sit against an orange backdrop: perk up ultra, perk up plus, and perk up - all in jumbo value size: 9.5 oz
an even *bigger* reason to perk up
perk up ultra has joined the jumbo collection in a NEW 9.5oz value size!  
shop now
close-up image of orange sea buckthorn berries on cream background

powered by our superfruit soul

nourish strands, scalp + skin with sea buckthorn.

best sellers

good til the last drop. all the products we can’t get enough of.

models posing with amika shampoo and conditioners on a white tile background

hi there, we're amika!

a friend to hair, hair stylist, her, him, them, and you. we’re a collective of creatives, hairstylists, chemists, and product enthusiasts that like to bend the rules.
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