Skip to content
FREE SHIPPING ON ORDERS WITH SUBTOTAL $30+ AFTER DISCOUNTS APPLIED
SELECT A FREE SAMPLE TO ADD TO EACH ORDER
FREE hand wash ($35 value) w/ any order subtotal $150+
shop all
bestsellers
limited-edition gift sets
NEW
perk up dry shampoos
blowout babe
the kure
last chance
collections
blonde
curl
detox
hold
holiday
hydration
repair
color + shine
signature
smooth
texture
volume
product type
dry shampoo
heat protection
masks
accessories + merch
new
shampoos + conditioners
styling
tools
travel
treatments
body
value sets
SAVE
merch
hair type
straight (1a-c)
wavy (2a-c)
curly (3a-b)
coily (3c-4a)
zig-zag coil (4b-c)
find my hair type
quiz
hair concern
add shine
color care
curl care
de-frizz/smooth control
heat protection
hold + finish
hydrate
repair + strengthen
scalp care
style extend
texture
volume + thicken
tools
curling irons
flat irons
hair dryers
thermal brushes
salon + store locator
shop all
hair quiz
about
our story
our superfruit soul
giving back
recycle
sustainability
blog
pro
carry us
pro site
education
0
all products
bestsellers
hair quiz
new
shampoos + conditioners
styling
tools
value sets
masks + treatment
last chance
merch
home
certified-vegan-shampoos
certified vegan shampoos
show more
filter
sort by:
best selling
60 ml / 2 oz
CA$18.00
275 ml / 9.2 oz
CA$39.00
500 ml / 16.9 oz
CA$61.00
1 l / 33.8 oz
NOTIFY ME
quick add
the kure
strength repair shampoo
4.9
Rated 4.9 out of 5 stars
1,661
Reviews
CA$18.00
-
CA$105.00
quick add
60 ml / 2 oz
CA$17.00
275 ml / 9.2 oz
CA$36.00
500 ml / 16.9 oz
CA$55.00
1 l / 33.8 oz
NOTIFY ME
quick add
hydro rush
intense moisture shampoo
4.8
Rated 4.8 out of 5 stars
780
Reviews
CA$17.00
-
CA$94.00
quick add
60 ml / 2 oz
CA$14.00
275 ml / 9.2 oz
CA$33.00
500 ml / 16.9 oz
NOTIFY ME
1 l / 33.8 oz
CA$88.00
quick add
normcore
signature shampoo
4.8
Rated 4.8 out of 5 stars
2,945
Reviews
CA$14.00
-
CA$88.00
quick add
275 ml / 9.2 oz
NOTIFY ME
500 ml / 16.9 oz
CA$61.00
1 l / 33.8 oz
NOTIFY ME
quick add
bust your brass
cool blonde strength repair shampoo
4.9
Rated 4.9 out of 5 stars
860
Reviews
CA$39.00
-
CA$105.00
quick add
275 ml / 9.2 oz
NOTIFY ME
1 l / 33.8 oz
NOTIFY ME
quick add
velveteen dream
smoothing shampoo
4.8
Rated 4.8 out of 5 stars
1,721
Reviews
CA$39.00
-
CA$105.00
quick add
275 ml / 9.2 oz
NOTIFY ME
500 ml / 16.9 oz
NOTIFY ME
1 l / 33.8 oz
NOTIFY ME
quick add
mirrorball
high shine + protect antioxidant shampoo
4.6
Rated 4.6 out of 5 stars
527
Reviews
CA$36.00
-
CA$94.00
quick add
save
$27
quick add
moisture magnet
hydration wash + care hair set
4.8
Rated 4.8 out of 5 stars
257
Reviews
CA$73.00
CA$100.00
quick add
notifyMe
reset
clarifying + cleansing gel shampoo
4.8
Rated 4.8 out of 5 stars
747
Reviews
CA$39.00
notifyMe
save
$22
NEW
quick add
rescue team
hair routine trial set
4.8
Rated 4.8 out of 5 stars
129
Reviews
CA$42.00
CA$63.50
quick add
NEW
notifyMe
gloss over
hair routine trial set
4.7
Rated 4.7 out of 5 stars
113
Reviews
CA$42.00
CA$60.00
notifyMe
save
$22
quick add
blonde mane-tenance
routine trial set
4.7
Rated 4.7 out of 5 stars
47
Reviews
CA$42.00
CA$63.50
quick add
silicone free shampoos
sulfate free shampoos
dry hair shampoos
shampoos + conditioners
conditioners
hair products
bestsellers
vegan conditioner