the strand

the inside scoop on amika:
brooklyn lifestyle, all things hair.
debunking product myths +
serving look inspo, one strand at a time.

halloween hair tutorials: Euphoria inspired

Ask anyone if they've seen Euphoria and the answer is probably yes. A binge-worthy HBO drama about regular teens doing regular teen things just to survive young adulthood. What makes it sooo amazing to watch is how developed each of the characters is. Each has their own style, jargon, makeup look, and life that we can all somewhat relate to at some point in our lives.

We know A LOT of you may have Halloween plans and costumes on the horizon, but if you're coming up blank, let us give you some inspiration a la Euphoria!


the shield anti humidity spray | amika

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headstrong intense hold hairspray | amika
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